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Augmented reality is an emerging trend within auto marketing and sales strategies as it creates new ways for customers to engage and interact with brands.
5 mar 2020 · With AR and VR technologies, consumers can go on a virtual test drive through different terrains and test conditions, giving them a feel of how the car will perform in real life. After getting the information they need, buyers can visit a dealership and see a vehicle in the metal or even buy the car they liked without leaving home!
27 lut 2023 · AR apps have the potential to revolutionize the way automobiles are designed, sold, driven, and repaired. From AR in manufacturing, virtual product demonstrations, R&D visualizations, 3D mapping of roads and safety support, augmented reality delivers a wide range of benefits.
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23 sty 2024 · AR-Enhanced Car Showrooms. Augmented reality can transform car showrooms by offering a rich, interactive, and informative customer experience. For example, consumers can use AR to visualize different color options, wheel designs, and interior trims on a showroom model, allowing them to see their customizations in real-time.
3 dni temu · From spy shots to new releases to auto show coverage, Car and Driver brings you the latest in car news.
