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17 gru 2022 · "Sony vs. Samsung examines the challenges that Samsung faces, despite its remarkable performance, while evaluating Sony's potential, despite its current struggles. The conclusions provide useful insights for all companies involved in competitive global markets."--BOOK JACKET
1 sie 2008 · In this fascinating comparison of two modern global giants, he applies his high resolution research microscope to their changing fortunes by dissecting their contrasting strategies, and providing interesting insights into their divergent organizational processes and management practices.
25 lut 2011 · It explores the divergent fortunes of these two electronics giants in the last decade and identifies the true reasons behind Sony's decline and Samsung's rise. Contrary to popular belief,...
"Sony vs. Samsung is business history at its best! It explores the divergent fortunes of these two electronics giants in the last decade and identifies the true reasons behind Sony's decline and Samsung's rise.
11 kwi 2008 · Buy Sony Vs Samsung: The Inside Story of the Electronics' Giants Battle for Global Supremacy (Custom Edition) 1 by Chang, Sea-Jin (ISBN: 9780470824153) from Amazon's Book Store. Everyday low prices and free delivery on eligible orders.
This fascinating book from leading business professor Sea-Jin Chang compares key strategic decisions by Sony and Samsung with respect to technology, marketing, organizational infrastructure, and globalization strategies from the mid-1990s to 2006.
8 sie 2008 · Sony vs. Samsung examines the challenges that Samsung faces, despite its remarkable performance, while evaluating Sony’s potential, despite its current struggles. The conclusions provide useful insights for all companies involved in global competitive markets.
