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  1. 16 lip 2024 · Find comprehensive data and insights on social media usage worldwide, including user numbers, time spent, revenue, platforms, and trends. Compare and contrast different social networks, regions, and demographics with Statista's charts and tables.

  2. 31 sty 2024 · A momentous new figure for social media use. An increase in the time we spend online. A change in the world’s “favourite” social media platform. The intensifying rivalry between Instagram and TikTok. A decline in TV viewership. Compelling new milestones for LinkedIn, Snapchat, and Weibo. Insights into global digital ad spend.

  3. 26 mar 2024 · Key User Stats. As of 2024, there are approximately 5.16 billion active social media users worldwide, which is around 59.3% of the global population. Facebook remains the largest social media platform, with over 3.15 billion monthly active users. YouTube is the second-largest social media platform, with over 2.5 billion active users.

  4. 18 maj 2023 · Learn how social media usage, platforms, advertising and influencers are changing in 2024. Find out the latest data and insights on global and U.S. social media markets, user behaviors and preferences.

  5. 18 wrz 2019 · Learn how social media has grown over time, who uses it, and how it affects the world. See data and charts on social media platforms, users, age, gender, and time spent online.

  6. 6 wrz 2024 · 86.1% of the world’s population is active on social media when looking at eligible audiences aged 18+ years. Out of 8.12 billion people in the world, 63.7% of the population use social networks, regardless of age or internet access. Out of 5.45 billion internet users, 94.9% are active users.

  7. Learn about the latest trends and data on social media users, platforms, advertising, and preferences around the world. Compare and contrast different social media metrics, such as active users, reach, time spent, and motivations.

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