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Kawaii (Japanese: かわいい or 可愛い, ; "cute" or "adorable") is a Japanese cultural phenomenon which emphasizes cuteness, childlike innocence, charm, and simplicity. Kawaii culture began to flourish in the 1970s, driven by youth culture and the rise of cute characters in manga and anime (comics and animation) and merchandise ...
In Japan there’s an abundance of cute mascots and cafes as well as kawaii characters and endless kawaii plushies! Arguably the reigning champions of the kawaii character companies are Sanrio and San-X with an impressive collection of kawaii characters between them.
Roughly translated as “cuteness,” kawaii is one of the most frequently used Japanese words. In a broader sense, it describes the culture of celebrating all things adorable and embracing fictional characters as the embodiment of positivity.
21 lip 2022 · Kawaii style is the Japanese artistic and cultural style that emphasizes the quality of cuteness, using bright colours and characters with a childlike appearance. Dressing kawaii usually means wearing bright colors, eye-catching patterns, and unique clothes and accessories..
Hello Kitty (ハローキティ, Harō Kiti?) (real name Kitty White) is a fictional character produced by the Japanese company Sanrio, first designed by Yuko Shimizu. The character is a staple of the kawaii segment of Japanese popular culture.
28 wrz 2017 · This article takes a look at just what the word kawaii means, and its impact on Japanese culture. Learn all about kawaii characters, places, souvenirs, fashion styles and more!
12 paź 2024 · Kawaii has heavily influenced Japanese fashion, inspiring styles such as ‘Lolita’ (emphasizing modesty and Victorian-era clothing) and ‘Decora’ (characterized by colorful clothing and many accessories).