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Whether you’re talking about Girl Scouts with your friends, wearing a GS shirt in public, or sharing photos of your troop on Facebook, you are all walking talking representations of what it means to be a Girl Scout and what this organization is and does.
This typeface was created exclusively for Girl Scouts and is a contemporary reimagining of an old-style serif font reminiscent of typography from the time of our founding in 1912. It is at once distinctive and functional, reflecting a voice designed to be recognized as uniquely Girl Scouts.
The Trefoil will play the most important role as the primary logo for Girl Scouts. It is the single visual element that has been with Girl Scouts throughout our entire history. While its form has varied over the years, the essence of its shape has remained the same.
The Girl Scout brand is more than just a logo or other visual identity. Brand is the personal connection and experience that people associate with an organization - everything from programs and products to how we present ourselves in the community is part of our brand identity.
3 cze 2024 · What is the official Girl Scout symbol? The trefoil is the official symbol of the Girl Scouts. It consists of three leaves and symbolizes the Girl Scout promises: to serve God and country, to help people at all times, and to live by the Girl Scout Law. The trefoil has been important to the organization since its founding over 100 years ago.
The Saul Bass-designed logo was first presented on October 25, 1978 to the Girl Scout convention in Denver, Colorado, and was introduced on November 13, 1978. It has become a textbook example of the use of whitespace in graphic design, combining the trefoil symbol - which had been used by the...
See our Style Guide and Brand Resources for Volunteers to download Girl Scouts River Valleys style guide, photo permission forms, Girl Scout logos, trefoil images, social media profiles images, and Girl Scout powerpoint templates.