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  1. www.nielsen.com › data-center › top-tenTOP 10 | Nielsen

    Nielsen TV Ratings. Discover what U.S. audiences are watching—where, when, and how often to determine how to best allocate advertising spend, sponsorship, and marketing dollars.

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  3. Nielsen TV ratings (commonly referred to as Nielsen ratings) are the audience measurement systems operated by Nielsen Media Research that seek to determine the audience size and composition of television programming in the United States using a rating system.

  4. By completing your Nielsen questionnaire, you have the chance to represent your preferences and those of thousands of people like you. Be heard TV networks and advertisers rely on the Nielsen TV ratings to understand what people like to watch and listen to.

  5. 1źródło: Nielsen Audience Measurement; badanie Establishment Survey 2019 (ES 2019), zrealizowano w terenie w okresie od maja do sierpnia oraz od października do listopada 2019 roku. Próba: 8000 wywiadów

  6. People who join Nielsen panels share meaningful information just by changing the channel or using an app on their phone. We then use this information to get the Nielsen ratings. A rating is the percentage of a specific population that saw, heard or engaged with a piece of content or an ad.

  7. The report leverages survey responses of marketers across a variety of industries whose focus pertains to media, technology and measurement strategies. For this report, we engaged 1,524 global marketing professionals who completed an online survey between Dec. 7, 2022, and Dec. 21, 2022.

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