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26 cze 2017 · Yoplait began scouring its own history and ultimately found a tale that seemed to resonate: For centuries (or so the story goes), French farmers have made yogurt by putting milk, fruit and ...
Yoplait started in France (fancy!) in 1965 with a group of six dairy co-ops. When they came together they needed a symbol to celebrate where they’ve been and that flower, representing each co-op, is that symbol.
History. In 1964, 100,000 French farmers agreed to merge six regional dairy cooperatives in order to more efficiently market their products at the national level. On 25 September 1965, the Yoplait brand was launched as a new national brand, as a portmanteau of the brands of two member cooperatives, Yola and Coplait. [2]
1 lis 2005 · A Brand History. Developed in France during the early 1960s, Yoplait yogurt was created by SODIMA (Societa de Diffusion de Marque), a dairy cooperative with headquarters near Paris. SODIMA invented the special process that makes Yoplait distinctive from other yogurts.
Our History. Our story begins in France back in 1965. In 1965, more than 100,000 farmers from six dairy co-ops decided to come together and start selling their products themselves. Yoplait was born and started producing delicious yogurts full of goodness!
1 sty 2017 · Yogurt is a popular food product that was introduced centuries ago. Since its discovery, extensive research has been carried out to understand and improve the texture, taste, and the health properties associated with yogurt.
Yoplait’s French history goes back to 1964, when a group of French farmers founded a dairy cooperative that would later become Yoplait. General Mills teamed up with Yoplait in 1977, and purchased a majority stake of Yoplait in 2011.
