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The coolers Roy and Ryan grew up with couldn’t meet the demands of serious anglers or last in the relentless Texas heat. So they made their own – designing the legendary Tundra® with enough insulation to keep ice for days and durability to last a lifetime.
YETI® COOLERS - OUR STORY – YETI EUROPE. In 2006, we founded YETI Coolers with a simple mission: build the cooler we’d use every day if it existed. Meet the best of the best. From hunting whitetail to competitive roping, they redefine what it means to live a wild life.
4 gru 2017 · 2006: YETI is founded by Roy and Ryan Seiders in their father’s garage in Dripping Springs, west of Austin. 2008: The company begins selling Tundra, the signature YETI hard-shell cooler,...
In 2006, we founded YETI Coolers with a simple mission: build the cooler we’d use every day if it existed. One that was built for the serious outdoor enthusiast rather than for the mass-discount retailers.
30 cze 2024 · YETI might be another brand of drinkware available in stores, but the brand initially made coolers for fishermen. Take a look at YETI's fascinating history.
In 2006 we founded YETI® Coolers with a simple mission: build the cooler we’d use every day if it existed. One that was built for the serious outdoor enthusiast rather than for the mass-discount retailers. One that could take the abuse we knew we’d put it through out in the field and on the water.