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18 lut 2022 · Ads planned to run in (last Sunday’s) Super Bowl by Republican candidates in primaries to select candidates for 2022 senate elections drew comments and controversy even before the game, with some calls to block the ads from the air.
12 lut 2024 · 2 of the Worst Super Bowl commercials according to Michigan State University Not every ad seemed to be worth the $7 million price tag. The faculty named two advertisements among the game's...
5 lut 2024 · “Advertisers are very aware that things can go wrong at the Super Bowl,” says Tim Calkins, a professor of marketing at Northwestern University’s Kellogg School of Management, who has studied ...
22 paź 2024 · The facts: McDonald Rivet, who is running for U.S. House against Republican Paul Junge, did receive a pay raise in 2021 when serving on the Bay City Commission. The ad omits that her raise was for ...
2 lut 2024 · Sticking to the tried and true: According to an Ad Age-Harris Poll survey, 69% of respondents across four generations (Gen Z through Boomers) want to see humor in Super Bowl ads. Animals, athletes, characters from shows or movies and celebrities top the list of who they want cast in these ads.
14 lut 2022 · EAST LANSING — A celebrity in a humorous situation is part of the formula for a successful Super Bowl ad, said Robert Kolt, a professor with Michigan State University's Department of...
For 27 years, the faculty of Michigan State University's Collection of Communication Arts and Sciences have ranked the Super Bowl ads; check out their 2024 choices.