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To provide a set of guidelines on how to write a business plan. To highlight what a prospective investor or banker is, and is not, looking for in such a plan. To provide a summary check list of the attributes of good business plans.
A business plan is a written narrative that describes what a new business intends to accomplish and how it wants to achieve it. For most new ventures, the business plan is a dual-purpose document used both inside and outside the firm. Inside the firm, the business plan helps the company develop a ‘road map’ to follow to execute its strategies
writing a business plan forces business owners and entrepreneurs to thoroughly think through their business idea, gain a deep understanding of their market, identify challenges, and set benchmarks against which they can measure progress.
By organizing your thoughts on a possible business venture into a business plan, you begin the process of creating a successful enterprise. This publication addresses common questions about business plans and then discusses what is included in the major sections of a business plan.
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8 | WISE BUSINESS BASICS: BUSINESS PLAN ANATOMY 101. Two of the important financial overviews included in this portion of your business plan will be an overview of financial objectives and a start-up or expansion summary. The financial overview consists of a table and graphs illustrating the financial goals of your company during the next five ...
This textbook and its accompanying spreadsheet templates were designed with and for students wanting a practical and easy-to-follow guide for developing a business plan. It follows a unique format that both explains what to do and demonstrates how to do it.
