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  1. He was born at Tonge, Middleton in the Manchester area on 22 June 1871, the second son of Isaac Shimwell McDougall and his wife Rebekah Smalley. [3] His father was one of the McDougall brothers who developed self-raising flour, but concentrated on his own business as a chemical manufacturer. [4]

  2. Purposivism contends that mental life is hormic or goal-seeking. McDougall, the foremost Purposivist, maintains that the driving forces for consciousness are innate urges or tendencies, chief of which are the submissive and self-assertive tendencies.

  3. William McDougall was a British-born U.S. psychologist influential in establishing experimental and physiological psychology and author of An Introduction to Social Psychology (1908; 30th ed. 1960), which did much to stimulate widespread study of the basis of social behaviour.

  4. William McDougall, Purposive Striving as a Fundamental Category of Psychology, The Scientific Monthly, Vol. 19, No. 3 (Sep., 1924), pp. 305-312.

  5. 1 lip 2015 · ABSTRACT. On its first publication in 1908 this pioneer book received immediate acclaim and was thought to have probably done more than any other single publication to stimulate study of the foundations of social behaviour.

  6. To recapture these discussions and provide some insight into the period of radical behaviorism, the "world of purpose" is reconstructed as it was viewed by McDougall, at 1 extreme, by Watson and Kuo at the other, and by Perry, Tolman, and Warren, who attempted to effect some compromise.

  7. Purposivism means the primacy of striving or seeking, rather than the primacy of foresight. Sometimes the broader word, horme (hor-may, a Greek word meaning urge), is substituted for purpose, and purposivism rechristened the hormic psychology.