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Vintage A&P -MacDonald Plaid Stamp 1963 Trading Stamps Saver Book and Stamps set
Seen here is a A&P four-page mailer sent to an "Occupant" in Braddock, Pennsylvania advertising the Plaid Stamps trading stamp program in A&P's Pittsburgh Division, circa May 1962. At the time, there were 3,076 items that filled Plaid Stamp books (1,200 stamps required to fill each Saver Book) could be redeemed for in the current Plaid Stamp ...
To make space for the new items, A&P replaced in-store premiums with Plaid Stamps, which sought to mimic S&H Green Stamps, a popular rewards program. [16] By 1912, the corporation operated 400 stores and averaged a 22% gross margin, resulting in a 2% profit. [8] A&P's peddlers were also operating 5,000 rural routes in distinctive red-and-black ...
While one of the most popular brand of trading stamps in the US were S&H Green Stamps, informally known as "green stamps", other large brands included Top Value Stamps, Gold Bond Stamps, Plaid Stamps, Blue Chip Stamps, Quality Stamps, Buccaneer Stamps and Gold Strike Stamps.