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Landing page views show the number of times a person clicked on a link that successfully loaded a web page, Instant Experience or shop’s home page on Facebook or Instagram. Link clicks show the number of clicks on links within an ad.
We'll break things down into 4 parts, so you have everything you need to know about Clicks vs. Landing Page Views: 🚦 The difference between Clicks and Landing Page Views & why to use the latter when analyzing website traffic; ️ Common reasons for discrepancies between clicks and website visits; 📊 How to create ad reports with ...
Right now for every 30 link clicks I get 5 landing page views, which seems pretty low and I'm not sure why people who click the link do not end up to on the landing page. The website is up to speed, so I know there's no issue with the website loading.
Link Clicks are defined as any click on your ad, which can obviously mean clicks to your website, but other things that count as link clicks are as follows: clicks to your Facebook page, clicks on comments, the “see more” button on your ad copy, clicks to your website that bounce, accidental clicks on your ad that users exit out of, etc.
1 kwi 2021 · The key distinction between link clicks and landing page views metrics is that the latter confirms a user stuck around to fully load the destination URL. If the goal of your ad campaign is to drive more traffic to a specific page, then Landing Page Views is the most powerful metric available to you on Facebook.
As title says, I noticed that there is a huge difference between my link clicks (outbound link clicks) and landing page view on my Facebook Ads. I am using a funnel strategy with different type of objectives, but I am not sure if it should count or not overall.
9 gru 2021 · Difference between link clicks, landing page views and conversion. When to choose each one of them and why. Most preferable for you depending upon the goal of your campaign. Table of Contents. Facebook Landing Page Views Vs Link Clicks. Landing Page Views Vs Conversions. How to create custom Facebook Ads reports with Landing Page Views.
