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14 paź 2024 · The iconic Nike logo, composed of a smooth swoosh symbol with clean contours and sharp ends, is a depiction of the wing of the Greek goddess Nike. Apart from the mythological meaning of the swoosh, it also symbolizes motion and speed, showing the essence of the brand.
20 kwi 2018 · Nike’s original logo included the brand’s name in a cursive font on top of the Swoosh. The font was changed seven years later into an all-caps font resembling Futura Bold. Nike surprised by placing its logo prominently on products, instead of keeping it on hidden labels.
12 kwi 2023 · What’s the significance of the ‘Just Do It’ slogan with the logo? “Just Do It” complements the Swoosh in conveying motivation and action. This powerful slogan, introduced in 1988, bolsters the Nike brand’s message of empowerment and determination.
Nike’s current logo, the lone swoosh, was adopted in 1995. Today, the emblem is understood to stand for athleticism, speed, and quality in clothing design. Frequently mentioned as one of the world’s most recognizable logos, the Nike symbol makes a solid case for simplicity.
20 sie 2024 · The Nike logo history: 1978-1985. (Image credit: Nike) In 1978, the Swoosh switched from a line drawing to a solid, black checkmark and the Nike wordmark went from a cursive script to italic, all-caps in Futura Bold.
At first glance, the Nike logo doesn’t seem like a world-changing design. Otherwise known as the Nike swoosh, this image looks a lot like a fluid checkmark, perfect for conveying Nike’s “just do it” attitude. However, the meaning behind the Nike symbol goes deeper.
16 lis 2023 · Beginning in 1988, this logo variation was frequently paired with Nike’s newly introduced and now-famous slogan, ‘Just Do It.’ This combination further solidified Nike’s brand image, merging its recognizable logo with a motivational catchphrase that resonated globally.
