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1 gru 2017 · The Nike Pro Hijab is intended to help advance the inclusive conversation around hijabs and Muslim women in sports. New Jersey-native Ibtihaj Muhammad, a Nike athlete and champion fencer, has been carded for false starting many times.
9 mar 2017 · Nike just introduced a performance hijab for Muslim women athletes and it’s called the “Nike Pro Hijab”. The new Nike spring 2018 Pro Hijab Collection sends a strong message about the nobility of sport that shouldn’t differentiate between any skin color, gender or race.
27 lut 2024 · Made with single-layer Nike Pro cool mesh—one of Nike's most breathable fabrics—it helps keep athletes cool and comfortable. Meanwhile, both XS/S and M/L sizes ensure the pull-on hijab fits the range of head sizes and face shapes without added bulk from adjustment mechanisms.
2 lis 2017 · By introducing the “Pro hijab”, Nike is legitimising the wearing of the hijab by Muslim women in sport, and it’s also legitimising the wearing of the hijab in a public space.
10 mar 2017 · Nike has announced that in 2018 will launch a breathable hijab, specifically designed for Muslim athletes, who are not comfortable with traditional ones during competition. The launch is backed...
The Nike marketing team conscientiously positions itself as working alongside Muslim women athletes while remaining separate from the Muslim community. In the next section, we offer a theoretical framework to examine how the Nike Pro Hijab campaign constructs Muslim agency and womanhood.
16 sie 2017 · When your company creates a solid foundation in appreciating diversity with a standard of inclusiveness, implementing impactful campaign’s like Nike’s becomes effortless.
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