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Manhattan Design was a graphic design collective in New York City from 1979 until 1991. The studio is known for having designed the MTV logo, [1] as well as album packaging, posters, books, and magazines.
26 wrz 2024 · Iconic Logo: MTV’s logo, known for its bold, graffiti-style “M” and adaptable design, became one of the most recognized symbols worldwide. MTV evolved from playing music videos to becoming a multimedia giant, leaving a lasting mark on entertainment by influencing music, TV, and popular culture.
1 sie 2018 · The winning design was a blocky “M” with a freeform “T” and “V,” with “Music Television” printed underneath. The logo remained unchanged for nearly three decades because of its fluidity. It could be any color or texture—as well as animated—adapting, like music, to the vicissitudes of pop culture.
5 lut 2021 · The MTV logo was the spawn of a New York graphic design collective known as Manhattan Design, which would exist from 1979 until 1991. Not only would they perform work for Viacom on the logo, but they also designed the “Moon Man” award that MTV would give out at the annual Video Music Awards.
The MTV logo design began in 1977, featuring a sleek black and white badge with “Sight On Sound” stacked in three levels. Its custom sans-serif font and bold, dynamic frame gave it a futuristic look. More than just a logo, it symbolized breaking the mold and bringing music into a visual era.
The first MTV logo was designed by Manhattan Design in 1980. This original logo featured a slightly abstract design of the letters “MTV” complete with a gloved hand holding a musical note. This logo, however, only lasted for a year and was never actually around when MTV finally launched.
Since the beginning of the 80s, creatives have been experimenting with MTV logo, pushing the boundaries of graphic design. This is how the logo of the iconic Music Channel changed over four decades, adapting to time and tastes thanks to radical variations and an ever-shifting identity.
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