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Tony the Tiger is the advertising cartoon anthropomorphic tiger mascot for Frosted Flakes (also known as Frosties) breakfast cereal, appearing on its packaging and advertising.
By leveraging Tony the Tiger’s iconic appeal and Frosted Flakes’ brand equity, Kellogg’s successfully engaged consumers, drove purchase intent, and reinforced the brand’s position as a beloved breakfast cereal choice for families worldwide.
30 paź 2011 · English: Cartoon character Tony the Tiger with a TV personality in a 1955 print advertisement for Kellogg's cereal.
The Mill worked closely with director Manes Duer of Slim Pictures and Leo Burnett to bring Kellogg’s iconic Tony the Tiger to life in the latest Frosted Flakes campaign. Director: Manes Duerr. Production Company: Slim Pictures. Agency: Leo Burnett. Read More.
This is "Tony the Tiger: Kelloggs 1951" by Aureo Studio on Vimeo, the home for high quality videos and the people who love them.
appeared on packages of the new cereal, it was Tony the Tiger™ that people loved the most. In 1953, Kellogg’s advertising agency, Leo Burnett in Chicago, further developed Tony™ for a four-color ad in the August issue of LIFE magazine.
Kellogg Company: Tony The Tiger campaign Robert Schnakenberg Overview. In 1998 the Kellogg Company was the world's largest maker of ready-to-eat cereals (ahead of General Mills), with a U.S. market share of 32 percent.
