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8 mar 2022 · Females appearing in gaming ads were either non-existent or the butt of a sexist joke. As we reach the present day, Head of Gaming & Entertainment Fabien Gaeten and Junior Strategic Planner Romane Foschia , explore why we are still struggling to find representation for female gamers .
11 paź 2021 · Backed by Let Girls Play ambassadors Abi, 17, and Olivia,15, along with Barclays’ ambassador Kelly Smith MBE, the Let Girls Play campaign will inspire and empower communities and schools to want to help make change, unlocking equal opportunities for girls to participate in the sport.
Advertising to children and teens continues to rely heavily on cross-promotional tie-ins with popular cartoon characters, sports stars, and Hollywood celebrities. These can range from free movie-character toys offered with children’s meals to sophisticated social-media campaigns aimed at teenagers and featuring popular musicians or movie stars.
11 paź 2021 · Backed by Let Girls Play ambassadors Abi aged 17 and Olivia aged 15, along with Barclays’ ambassador Kelly Smith, MBE, the Let Girls Play campaign will inspire and empower communities and schools to want to help make change, unlocking equal opportunities for girls to participate in the sport.
26 kwi 2023 · Gaming ads help create brand awareness, especially in computer and console games. Here are ten iconic ads in games to inspire your advertising strategy.
2 sty 2005 · Some complain about ads for fashion and beauty products that appeal to tweens with images of sexuality. Others believe entertainment products in particular target teens in inappropriate ways. A recent study by the Federal Trade Commission found that 80 percent of R-rated movies, 70 percent of mature video games, and all 55 music recordings with ...
11 paź 2021 · The Football Association has launched the ‘Let Girls Play’ campaign to get schoolgirls equal access to football by 2024. Launched to coincide with the International Day of the Girl, the...
