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14 lis 2021 · In this article, you’ve learned the key points of consideration when it comes to creating an ethical gaming marketing campaign aimed at advertising your video game to young people.
19 kwi 2022 · Many games targeting kids often have aggressive ads to download certain age-inappropriate apps. Games containing paid in-game assets require gamers to provide their banking details. This is a common security concern, as a data breach can lead to the loss of confidential information.
17 maj 2023 · Discover effective strategies for marketing to youth through gaming. Learn how to market to Gen Z teens and engage a younger audience. In the fast-paced world of modern marketing, understanding the key to success often hinges on connecting with the younger generation.
6 lut 2018 · Come along to our upcoming global YMS events to hear from the likes of Snapchat, Microsoft, American Eagle, Converse and many others. The easiest way to get some inspiration is to learn from the best. Here are five recent advertising campaigns that captured the youth market.
Imagine you’re creating a video game that targets an audience from 8 to 12 years old. At one end of that range, you have pre-teens who are earning an allowance and are just starting to make their own purchases. But at the other, you have 8-year-olds who clearly don’t have the means to buy anything.
1 mar 2023 · “Branded worlds” and “Advertgames” – are used by marketers to reach young audiences. Platforms like Roblox, a popular game with millions of users, often feature branded content from companies like Nike, Vans, Kellogg’s, Forever21 within the game.
2 sty 2005 · Marketers are devoting more time and money to reaching the youth market than ever before, and they’re targeting younger and younger kids with ads for an ever-increasing portfolio of products—cars, vacation destinations, financial services products, as well as the traditional candies and games and movies.
