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A grand C&A store was opened on Berlin’s Alexanderplatz in 1911, launching C&A Germany in the process. Creativity remained important and customers saw the introduction of innovations such as self-service, mechanical cash registers, escalators and all manner of modern convenience.
C&A opens its first men’s store in Germany. 1930s C&A begins to air cinema advertising. 1933 C&A begins to advertise on the radio & develop labels. 1941 C&A initiates self-service. 1948 1st store opens in the USA. 1952 C&A standardizes employee training, emphasizing customer satisfaction.
C&A is a multinational chain of retail clothing stores that originated in the Netherlands. It now has European head offices in Vilvoorde, Belgium, and Düsseldorf, Germany. The company operates approximately 1,300 stores in Europe and approximately 300 stores in Brazil, as well as websites for online shopping.
As a family business, C&A can look back on a long company history. We take you back to 1841, when it all began.
The booming economic climate of the 1960s stores encouraged C & A to spread its name beyond Holland, England, and Germany. The company opened its first Belgian store in 1963, later building a network of 37 stores in that country by century's end.
28 lis 2016 · Mark Spoerer describes the historical ups and downs of this Dutch family business from its beginnings in Germany through the post-war German «economic miracle».
In September 1939, C& A ran 56 branches of its own, the four B. J. Voss & Zonen stores and four garment factories in the Netherlands, Germany and Britain (Nationaale Confectie Industrie, Cunda/Mechanische Werkstätten, Herfa and Canda).
