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7 sie 2015 · Like many other badges and emblems used today, the Tri-Shield has steadily evolved over the years and today appears vastly different from the original design found on vehicles made by the Buick...
The first Buick shield logo was a single shield containing his family coat of arms. The shield split in 1960 to celebrate the three new Buick models of the time (Electra, LeSabre, and Invicta), and in 1980, the details were removed for simplicity.
As one of the first car brands in America, and the world, the company experimented a number of times with different Buick logos and emblems, to find its brand image. Buick emblems were redesigned more than a dozen times, implementing everything from shields and wordmarks to animals (like the hawk).
In the first major logo redesign since the 1990s, the newest Buick branding features the three shields positioned horizontally, reflecting the fluid movement of future vehicle design. The sleeker shields with just a touch of color maintain the tri-shield heritage while also ushering in a new era.
15 lip 2015 · But what exactly does Buick’s Tri-Shield logo represent? Where does it come from and what do its colors signify? Discover the meaning of the Buick emblem in our study of the brand’s...
4 cze 2022 · The three shield logo has an interesting history! It represents the merger of different automotive brands, specifically Audi, DKW, Horch, and Wanderer, which formed Auto Union in the 1930s. Each shield symbolizes one of those brands.
29 paź 2024 · The car symbol with three shields is most notably associated with Buick, an American automotive brand renowned for its luxury vehicles. This emblem, known as the “Tri-Shield,” signifies the brand’s heritage of sophistication and innovation.
