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1. www.voguebusiness.com › companies › how-luxury-brands-become-cultural-curatorsLuxury is culture now. Here’s how | Vogue Business

   www.voguebusiness.com › companies › how-luxury-brands-become-cultural-curators

   16 lip 2021 · The big names in luxury are selling other brands as a way to create newness, build audience engagement, share values and become cultural curators.

   • Why Content Curation Rules Social

     Luxury brands are leaning into curation. From Instagram...

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     Stay one step ahead with a truly global perspective on the...

   • Collaboration

     Collaboration - Vogue Business ... Collaboration

   • Marketing

     Reinventing Air: Inside Nike’s big Paris Olympics push. By...

   • Retail

     How Represent 247 used niche fitness communities to build a...

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     In-depth coverage of fashion's biggest issues, featuring the...

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     Become an Advanced Member for access to the brand new Vogue...

   • Luxury

     How ‘luxury shame’ will shape sales in China for the rest of...

2. quartr.com › insights › company-researchThe 13 Largest Luxury Companies in the World (as of March 2024) -...

   quartr.com › insights › company-research

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   26 sty 2024 · This article lists and visualizes the 13 largest luxury companies in the world by market capitalization, delving deeper into the brand portfolios and heritage of the top five.

3. www.forbes.com › sites › josephdeacetisThe Perfect Balance: How Luxury Brands Can Maintain ... - Forbes

   www.forbes.com › sites › josephdeacetis

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   Digital technology has permitted luxury brands to be able to reach more of their specific target audience, achieve more sales and brand loyalty—all without having to reduce the quality of...

4. luxe.digital › business › reportsLuxury Retail: How Digital is Transforming High-End Shopping

   luxe.digital › business › reports

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   21 mar 2023 · From augmented reality, voice command and AI-powered commerce, to Single Value Chain strategies, you will see everything that the future holds for digital luxury retail. Luxury in the age of digital Darwinism, by Antonio Achille, Sophie Marchessou, and Nathalie Remy, McKinsey&Company, February 2018.

5. luxe.digital › business › trendsThe Future Of Luxury: 7 Trends To Stay Ahead In 2023 - Luxe...

   luxe.digital › business › trends

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   22 maj 2024 · As luxury brands increasingly bring the resale process in-house, it will be interesting to see how online marketplaces like The RealReal and Vestiaire Collective will play. Utility NFTs: Practical applications and real-world value. Luxury brands are expected to be deeply rooted in craftsmanship yet fueled by innovation.

6. www.mckinsey.com › industries › retailLuxury in the age of digital Darwinism | McKinsey - McKinsey &...

   www.mckinsey.com › industries › retail

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   1 lut 2018 · A Luxury 4.0 operating model has begun to emerge: brands and retailers use data to get closer to customers, capture emerging preferences, and streamline the process of turning ideas into new products.

7. thebrandhopper.com › 2024/01/23 › the-magic-of-lvmh-unraveling-the-marketingLVMH: Exploring the Marketing Strategy Of Luxury Empire - The...

   thebrandhopper.com › 2024/01/23 › the-magic-of-lvmh-unraveling-the-marketing

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   23 sty 2024 · Marketing Strategies of LVMH. 1. Brand Portfolio Strategy. 2. Premium Positioning. 3. Celebrity and Influencer Endorsements. 4. Flagship Stores and Retail Experience. 5. Digital Presence and E-Commerce. 6. Heritage and Craftsmanship Storytelling. 7. Limited Editions and Exclusivity.