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6 maj 2011 · Alissa Mary Gordon and Henry Charles Heinerscheid were married Saturday evening at St. James by-the-Sea Episcopal Church in La Jolla, Calif. The Rev. John H. Finley IV, an Episcopal priest,...
14 sie 2021 · View Alissa Gordon Heinerscheid’s profile on LinkedIn, a professional community of 1 billion members. I’m a seasoned leader who builds high-performing teams to tackle complex business…
11 kwi 2023 · VP of marketing at Bud Light, Alissa Heinerscheid, the first woman to lead in the brand’s 40 year history, was a guest on the Make Yourself At Home podcast on late last month.
7 cze 2023 · When Alissa Heinerscheid, 39, was appointed head of marketing at brewer Anheuser-Busch in June 2022, she felt the need to stem the company's declining sales by rejuvenating the brand....
27 gru 2023 · Bud Light sales already were in decline before the advertising gaffe. When Alissa Heinerscheid was appointed vice president of marketing last March, she told The Make Yourself At Home podcast her mission was to re-energize the brand to attract young people, The Guardian reported (Sept. 19).
In July, Alissa Gordon Heinerscheid became the first woman to lead Bud Light, a milestone in the 40-year history of the US’s most popular beer. In the short time since, Heinerscheid has gone all-in, energizing marketing efforts with the likes of revolutionized digital capabilities.
14 sie 2021 · August 14, 2021. Since the pandemic began, women’s participation in the workforce has dropped to its lowest level since 1988. Photograph by Bill Varie / Getty. I have a friend, Alissa...
