Search results
The Schwinn Bicycle Company is an American company that develops, manufactures and markets bicycles under the eponymous brand name. The company was founded by Ignaz Schwinn (1860–1948) in Chicago in 1895.
1970 Schwinn Catalog. Original text and images of the 1970 Schwinn sales brochure. The text below, including the prices, are as written in 1970.
The Schwinn Varsity was produced between 1959 and 1987 but sales really took off by the early 1970s. Schwinn had lost money continually on the Paramount, its main adult high-end bicycle. The Varsity and Continentals provided a good transition for Schwinn to provide reasonably priced 10-speeds.
The Schwinn Stingray was a cool bike. Period. See photos and documentation from vintage catalogs of this great old bike spanning the years from 1964 to 1981.
Vintage Schwinn Suburban history from 1970 to 1980. This page shows images and text from old catalogs of this classic bicycle.
A Road Icon Is Born. French racer Alfred Letourner sets the speed record for fastest mile on a bicycle at 108.92 mph while riding a Schwinn Paramount. 1943. Schwinn Responds To The Call. Schwinn produces military items in World War II, including top-secret electrical devices, plane parts, and more.
The 1970s witnessed a bicycle boom, and in 1971, Schwinn sold 1.2 million bikes by itself. However, in the middle of 1981, Schwinn had a new plant opened in Greenville, Mississippi. This was the start of the downfall of Schwinn.
