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1. www.dove.com › pl › storiesZobowiązanie do propagowania prawdziwego piękna – „Dove Real...

   www.dove.com › pl › stories

   Dove uważa, że piękno jest dla każdego, dlatego też pokazuje prawdziwe kobiety – w różnym wieku, o różnych rozmiarach, różnym pochodzeniu etnicznym, kolorze włosów, typie urody i stylu. • W naszych kampaniach nie prezentujemy modelek. • Ukazywane w nich prawdziwe kobiety przedstawiane są po imieniu.

2. www.unilever.com › 2024 › 20-years-on-dove-and-the-future-of-real-beauty20 years on: Dove and the future of Real Beauty - Unilever

   www.unilever.com › 2024 › 20-years-on-dove-and-the-future-of-real-beauty

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   23 kwi 2024 · Dove celebrates 20 years of its pioneering campaign that features real women and challenges unrealistic beauty standards. Learn how Dove is responding to the threat of artificial intelligence and its impact on women's wellbeing and self-esteem.

3. en.wikipedia.org › wiki › Dove_Campaign_for_Real_BeautyDove Campaign for Real Beauty - Wikipedia

   en.wikipedia.org › wiki › Dove_Campaign_for_Real_Beauty

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   Learn about the worldwide marketing campaign by Unilever that aims to build self confidence in women and young children. See the history, objectives, media, and reactions of the campaign, which features real women, viral videos, and body wash bottles.

4. www.youtube.com › watchNo. 1 Dove: Campaign for Real Beauty - YouTube

   www.youtube.com › watch

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   12 sty 2015 · Watch how Dove's campaign for real beauty won the No. 1 spot of the 21st Century by Advertising Age. Learn how Dove used viral videos, transparency and education to boost self-image and challenge beauty stereotypes.

5. thebrandhopper.com › 2024/01/06 › case-study-dove-real-beauty-brand-campaignCase Study: Dove’s “Real Beauty” Brand Campaign - The Brand...

   thebrandhopper.com › 2024/01/06 › case-study-dove-real-beauty-brand-campaign

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   6 sty 2024 · Learn how Dove challenged and redefined the beauty standards with its groundbreaking "Real Beauty" campaign, launched in 2004. Explore its objectives, social impact, marketing mix, key elements, pros and cons, and the long-term implications for the brand and the industry.

6. campaignsoftheworld.com › tv › the-dove-codeThe Dove Code - Dove's 20-Year Campaign for Real Beauty

   campaignsoftheworld.com › tv › the-dove-code

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   17 kwi 2024 · Dove celebrates its 20th anniversary of championing real beauty by addressing the impact of AI on beauty perceptions. Learn how Dove rejects AI in its advertising, advocates for women to define beauty on their own terms, and offers practical guidelines for more representative images.

7. www.dove.com › nz › storiesThe Real State of Beauty | Real Beauty - Dove

   www.dove.com › nz › stories

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   Dove's largest-ever study sheds light on the current state of beauty and its impact on women and girls worldwide. Learn about the reality of beauty, pressures people face, and Dove's commitment to promoting body confidence and self-esteem.