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19 cze 2024 · Shelf management is the strategic space allocation that involves optimizing shelf space, ensuring product visibility, and maintaining proper inventory levels. Retailers must balance two primary goals here: maximizing profit and customer satisfaction; all within the constraints of limited space.
16 lut 2021 · The retail shelf space planning problem has long been addressed by marketing professionals and researchers, with the first empirical studies tracing back to the 1960s. The main objective of these studies was to assess the impact that changes in shelf space have on customer demand.
Shelf space optimization is the process of organizing and allocating products on store shelves in a way that maximizes sales and profitability. By effectively utilizing shelf space, retailers can boost sales, improve product visibility, and create a more enjoyable shopping experience for customers. Some of the benefits of retail shelf space ...
16 lut 2021 · The ultimate objective in shelf space planning is to maximise profit by making product assignments to shelves while taking into account limited shelf space and allocation constraints. This planning problem consists of distributing the scarce shelf space of a retail store among the different products to be displayed.
In essence, shelf management is not just about organizing products. It’s about understanding customer behavior, predicting their needs, and crafting an in-store journey that aligns with their expectations.
2 kwi 2023 · This paper develops a general framework for retail space management and presents a decision support model for the related problems within the framework of optimizing assortment, shelf space assignment, and replenishment.
Sprawling beyond mere aesthetics, shelf space optimization holds the key to a treasure chest of benefits for retailers. It is a potent lever for enhancing the shopping experience, a catalyst for higher margins, and a watchtower for market population trends.