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Whether you’re talking about Girl Scouts with your friends, wearing a GS shirt in public, or sharing photos of your troop on Facebook, you are all walking talking representations of what it means to be a Girl Scout and what this organization is and does.
This typeface was created exclusively for Girl Scouts and is a contemporary reimagining of an old-style serif font reminiscent of typography from the time of our founding in 1912. It is at once distinctive and functional, reflecting a voice designed to be recognized as uniquely Girl Scouts.
The Trefoil will play the most important role as the primary logo for Girl Scouts. It is the single visual element that has been with Girl Scouts throughout our entire history. While its form has varied over the years, the essence of its shape has remained the same.
The Saul Bass-designed logo was first presented on October 25, 1978 to the Girl Scout convention in Denver, Colorado, and was introduced on November 13, 1978. It has become a textbook example of the use of whitespace in graphic design, combining the trefoil symbol - which had been used by the...
3 cze 2024 · The trefoil is the official symbol of the Girl Scouts. It consists of three leaves and symbolizes the Girl Scout promises: to serve God and country, to help people at all times, and to live by the Girl Scout Law. The trefoil has been important to the organization since its founding over 100 years ago.
Girl Scouts is an iconic, beloved brand, and it is important for everyone involved in Girl Scouting - staff members, volunteers, and community partners - to work together to keep our look, messaging, and identity consistent with that brand.
30 gru 2020 · The first distinct Girl Scouts logo was created by legendary designer, Saul Bass. It was an exquisite emblem, conveying the same sense of unity and togetherness that the movement had been espousing since its inception.
