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Sent directly to movie theaters, pressbooks provided promotional materials and suggested strategies for local exhibitors to bring people into the theater and maximize profits for both parties. The digitized pressbooks in this collection date from the 1910s through the 1970s.
In the world of theatrical film exhibition, a pressbook was a promotional tool created and distributed by film distributors in order to market their films. Sometimes called "campaign manuals," most pressbooks took the form of large, multi-page brochures that were mailed to movie theaters in the interest of helping theaters attract an audience.
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Archive of 66 pressbooks and ad supplements for hardcore adult films made between 1966-1987
