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Tang is an American drink mix brand that was formulated by General Foods Corporation food scientist William A. Mitchell [1] and chemist William Bruce James [2] in 1957, and first marketed in powdered form in 1959.
Even though Tang may not be as popular in North America as it was during its peak in the 1960s and '70s, this powder-based drink continues to be a staple throughout the world. There's a lot more to this super-convenient thirst-quencher than meets the eye.
Which bright-spark decided that orange-flavoured sugar powder + water = juice? The drink mix was created in 1957 by a food scientist at General Foods Corporation called William Mitchell (who also invented Pop Rocks, Cool Whip, a form of instant-set Jell-O, and other convenience foods).
1 maj 2021 · Tang orange drink mix is inextricably tied to '60s space exploration, but the beverage remains popular today. Keith Homan/Alamy Tang debuted in 1957 as a vitamin C-packed breakfast drink.
30 kwi 2021 · Tang orange drink mix (and grapefruit flavor, too!) was advertised as a ‘new breakfast drink discovery’ when it was introduced in the ’50s, and went on to become a part of pop culture history — especially once NASA and Mrs Brady got in on the action.
20 lip 2019 · The sugary orange-drink powder failed to take off upon introduction to the U.S. market in 1959, but once it launched with American astronauts in the 1960s — labeled just “ORANGE DRINK” — Tang...
1 maj 2021 · Frothy Tang orange drink. For an Orange Julius-style drink that will take you back to the '80s, trust the guys from Big Gay Ice Cream to come through with a cool and frothy...