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Discover the social, economic, and operational impacts of sport as a business from the inside out. Through this program, you’ll learn from true industry leaders and benefit from our partnerships with U-M’s elite athletics program and vast network of successful alumni.
- Undergraduate
Major in Sport Management. The Sport Management (SM) program...
- Undergraduate
Depending on the school or college to which you are admitted, you will have time to commit to a major and, if you choose, a minor course of study. Many students do not indicate their major until the end of their sophomore year; Art & Design students do not declare a major.
Sport Management (SM) leads to a Kinesiology Bachelor of Arts degree and provides students with outstanding preparation for entry-level professional positions in business and sport industries.
Major in Sport Management. The Sport Management (SM) program prepares students for careers in the global sport industry. Our curriculum explores the cultural and business impact of sport through hands-on, real-world case studies and consulting projects led by our world-renowned faculty.
SPORTS MANAGEMENT. The Bachelor of Arts in Sports Management program curriculum focuses on the diversity, equity and inclusion (DEI) , well-being, mental health, business and intended as well as unintended impact of sport on marginalized groups and the larger society.
This class will investigate various aspects of esports, including communication methodologies, team structure, player management, social media strategies, and league regulations. Students will explore the financial, legal & ethical, marketing, and operational issues surrounding the Esports industry.
The Sports Management program at the University of Michigan (U of M) is housed within the School of Kinesiology. This interdisciplinary program combines coursework from various fields such as kinesiology, business, and communications to provide students with a strong foundation to work in the sports industry.
