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6 kwi 2018 · Here’s a collection of some interesting photos, created by cola fans around the world. Coke’s polar bear decides to go for Pepsi? Coca Cola takes the 2nd floor of this building for their Sales & Marketing office and puts up a hoarding. A couple days later Pepsi puts up the other board just for fun. Vending machine of Coke and Pepsi, in harmony.
25 lip 2021 · Beautifully Illustrated Ads From The 1950s When Pepsi Went Upscale Against Coke. Pepsi wanted consumers to see it as the classy brand in the cola war. Stylish professionals drank it....
26 sie 2024 · The rival cola brand has some fun with that claim by showing a young boy buy two cans of Coca-Cola from a vending machine only to use them as stilts so he can reach the Pepsi button. It may not have made our list of the best ads of the 2000s, but it’s still pretty iconic.
We’ve all felt the impact of the cola wars, from Coke’s introduction of the now iconic image of Santa Claus through 7-Up’s UnCola strategy and the ongoing battle between Coke and Pepsi.
24 lip 2024 · Back in the mid-1970s, Pepsi shook the soda world with a bold move that would forever change the game – The Pepsi Challenge. Imagine being handed two cups of cola, one Pepsi, one Coke, without knowing which is which. This simple yet daring idea turned the cola wars on their head.
The Cola wars are the long-time rivalry between soft drink producers The Coca-Cola Company and PepsiCo, who have engaged in mutually-targeted marketing campaigns for the direct competition between each company's product lines, especially their flagship colas, Coca-Cola and Pepsi.
13 sie 2024 · Uncover the Pepsi vs. Coca-Cola rivalry in this concise case study. Learn key marketing tactics, iconic campaigns, and business lessons that shaped the beverage industry.
