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Self-categorization theory predicts that individuals adopt the features of a salient self category (self-stereotyping), and the content of the category they adopt depends on the present comparative context.
The focus of this chapter is self-categorization theory (SCT). SCT is a theory of the nature of the self that recognizes that perceivers are both individuals and group member, explains how and when people will define themselves as individual and group entities and its implications, and examines the impact of this variability in self-perception ...
5 mar 2012 · John Turner, whose pioneering work on social identity and self-categorization theories changed the face of modern social psychology, died in July 2011. This unique virtual special issue celebrates ...
John Charles Turner (7 September 1947 – 24 July 2011) [1] was a British social psychologist who, along with colleagues, developed the self-categorization theory. Amongst other things, the theory states that the self is not a foundational aspect of cognition, but rather that the self is an outcome of cognitive processes and an interaction ...
The social identity approach (comprising social identity theory and self-categorization theory) is a highly influential theory of group processes and intergroup relations, having redefined how we … Expand
The book summarizes classic psychological theories of the group, describes and explains the important effects of group membership on social behaviour, outlines self-categorization theory in full and shows how the general perspective has been applied in research on group formation and cohesion, social influence, the polarization of social ...
Uncovering the Critical Traits of Sustainable Brand Success in the Attention Economy from Social Media. A matter of identity: Promoting plant-based food among meat-eaters through a common identity priming. Social and non-social categorisation in investment decisions and learning.
