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1 lip 2014 · Fashion responds to what is modern and forms a feedback loop between industry and consumers. Forecasters predict consumer moods, beliefs and buying occasions rather than just demographics. They forecast demand for particular styles, colors and fabrics which is important for the fashion industry. Read more.
18 wrz 2024 · Key Concepts. Fashion forecasting involves predicting upcoming trends based on past and present styles. Trend reports provide an account of existing or past trends. It includes interpreting motivations behind trends and explaining why predictions are likely to occur.
Chapter 1: The Fashion Forecasing Process. htps:mediaspace.kennesaw/media/Ch+1/1_k6bexxj. “As a fashion designer, I think I play a role in relecing society rather than in changing society.” – Giorgio Armani.
When studying fashion and the Social/Psychological goals it's important to understand two main goals _____ and _____ that drive personal choice. imitation (fitting in) and differentiation (standing out)
Motivated by the importance of intelligent fashion forecasting, this book project is organized and it features a collection of peer-refereed papers which are organized into three parts, namely Part I – introductory, review and exploratory materials related to fashion forecasting, Part II – theoretical modeling research on fashion
1 sty 2013 · The most important literature on forecasting demand of recent years is confronted with recent findings on strategies of the main supply and demand-oriented firms in the fashion industry and on consumer behaviour.
Study with Quizlet and memorize flashcards containing terms like The dominant factor driving change in the fashion forecasting process is:, The "diversification of trend" is a situation where:, Fashion forecasters are most inspired by seasonal runway trends. and more.
