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The Marlboro Man is a figure that was used in tobacco advertising campaigns for Marlboro cigarettes. In the United States, where the campaign originated, it was used from 1954 to 1999. The Marlboro Man was first conceived by advertising executive Leo Burnett in 1954.
Browse 231 authentic marlboro man stock photos, high-res images, and pictures, or explore additional cowboy or cigarette ads stock images to find the right photo at the right size and resolution for your project.
17 lut 2015 · While nary a tobacco TV ad has aired since 1970, some might remember the moving image of a man on horseback, cloaked in a duster, charging across the snow-dusted prairie to that woodstove-heated...
The brand’s new mascot, the “Marlboro Man,” would exude rugged manliness in an effort to position Marlboro as a filter with flavor. Previously, most filter cigarettes were considered to be “sissy” or effeminate, lacking in flavor and meant for those who couldn’t handle stronger brands.
16 gru 2009 · Advertising legend Leo Burnett hired by Philip Morris then created the macho icon as Marlboro's brand image reposition. Burnett's original newspaper ad involves a rugged cowboy in nature with cigarette in his mouth, carried the slogan "delivers the goods on flavor".
21 paź 2002 · With the Marlboro Man campaign, advertising legend Leo Burnett used the masculine image of a cowboy to make filter cigarettes appeal to men. Photo courtesy American National Business Hall of Fame...
While best known for his groundbreaking use of color in fine art and documentary photography throughout the 1950s, 60s and 70s, Ernst Haas was also a prolific commercial photographer. As one of several photographers who contributed to the iconic Marlboro Man cigarette campaign of the late 1970s and early 1980s, from which the present lot is an ...