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  1. economicsociology.org › wp-content › uploadsEconomic sociology

    Economic sociology depicts the market as a socially constructed feature, (a) structured by networks of social actors who com-pete, imitate, exploit, and cooperate with one another, (b) enabled and reproduced by social and political institutions according to (c) the basic rules of capitalist political economy, and (d) perceived and enacted by cog...

  2. www.researchgate.net › publication › 230555209_The_Economics_Basis_of_Marketing(PDF) The Economics Basis of Marketing - ResearchGate

    1 sty 2010 · Economic sociology focuses on how market exchange arises from social relations, shifting attention from exchange as events in pre-existing markets, to understanding markets as social...

  3. www.semanticscholar.org › paper › The-sociological-basis-of-marketing-Grønhaug[PDF] The sociological basis of marketing | Semantic Scholar

    This chapter claims that marketing is a basic social activity, and shows how the discipline of marketing has borrowed from and been influenced by sociology.Also, the sociological influence on marketing has probably been more profound in Europe than in the US.

  4. www.academia.edu › 45536130 › The_Sociological_Basis_of_Marketing(PDF) The Sociological Basis of Marketing - Academia.edu

    Our examples so far show that there are close parallels between sociology and marketing unrecognized in most contemporary marketing textbooks. In what follows the focus will be on the main concepts borrowed from sociology, how they are used and why they are used that way.

  5. link.springer.com › chapter › 10The Social Organisation of Marketing: An Introduction

    17 maj 2017 · The chapter goes on to introduce the figurational-sociological approach and the need for, and potential benefits of, such an approach to the study of marketing and markets. This is followed by an outline of where a figurational approach has been applied to date within the general nexus of marketing–organisation studies–sociology.

  6. www.econstor.eu › bitstream › 10419/200967/1Notes on market design and economic sociology - EconStor

    The point is that the recent transition towards market design in economics is also an invitation – to us, economic so-ciologists – to think about economic sociology and some of the assumptions of our particular approach to the economy. As we know, economic sociology is afected by developments in economics.

  7. link.springer.com › content › pdfHandbook of Economic Sociology forthe 21st Century - Springer

    economic sociology, and why they should be used in the future. Richard Swedberg elaborates a guideline for using classics such as Alexis de Tocqueville, Max Weber, or Karl Marx. Gertraude Mikl-Horke discusses the different understandings of economic sociology in the writings of Max Weber, Joseph A. Schumpeter, and Karl Polanyi, emphasizing a ...