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  1. www.researchgate.net › publication › 282462854_4(PDF) 4Ps: A Strategy to Secure Customers’ Loyalty via Customer...

    30 lip 2015 · Abstract. Abstract : This paper explores the role of Marketing mix strategy and its overall positive or negative impact on customer’s satisfaction and loyalty. Product, price, place and ...

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      Abstract. Abstract : This paper explores the role of...

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  2. openstax.org › pages › 1-2-the-marketing-mix-and-the-4ps-of-marketing1.2 The Marketing Mix and the 4Ps of Marketing - OpenStax

    The marketing mix is commonly referred to as the tactics a company can use to promote its products or services in the market in order to influence consumers to buy. The marketing mix is also known as the 4Ps: product, price, place, and promotion (see Figure 1.4). Let’s look more closely. The product is the good or service that the company ...

  3. www.extension.purdue.edu › extmedia › ECMarketing’s Four P’s: First Steps for New Entrepreneurs

    As a business manager, you determine how to use these variables to achieve your profit potential. This publication introduces the four P’s of marketing and includes worksheets that will help you determine the most effective marketing mix for your business.

  4. study.com › academy › practiceQuiz & Worksheet - The 4 Ps of Marketing | Study.com

    This quiz and worksheet will test you on: Another name for the 4 Ps of marketing. Information about pricing for a product. Part of a promotion. The first step of the 4 Ps of marketing....

  5. biz.libretexts.org › Bookshelves › Marketing1.2: The Marketing Mix and the 4Ps of Marketing

    The marketing mix is commonly referred to as the tactics a company can use to promote its products or services in the market in order to influence consumers to buy. The marketing mix is also known as the 4Ps: product, price, place, and promotion (see Figure 1.4). Let’s look more closely.

  6. www.investopedia.com › terms › f4 Ps of Marketing: What They Are & How to Use Them Successfully

    1 dzień temu · The 4 Ps are the key factors in marketing a product or service to consumers: product, price, place, and promotion. They are also known as a marketing mix.

  7. www.marketingstrategy.com › understanding-the-4ps-of-marketing-with-examplesUnderstanding the 4Ps of Marketing with Examples

    19 wrz 2023 · Understanding the 4Ps of Marketing is essential for anyone in the field. By carefully crafting your product, setting the right price, selecting effective distribution channels, and promoting your offering, you can create a compelling marketing strategy that drives success.