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chapter 10. Learning Objectives. After studying this chapter, you should be able to: explain the meaning of ‘marketing’; distinguish between ‘marketing’ and ‘selling’; list out important functions of marketing; examine the role of marketing in the development of an economy in a firm, to the society and to consumers;
Marketing management role is decreasing the distribution cost and increase in national income of Indian people in Indian economy. In other words, marketing management help to the consumer for finding out right type of products and services which firm should manufacturing finished goods.
Marketing plays a dynamic role in monetary development in the existing global world. It confirms the strategic commercial evolution in the increasing reduced where the insufficiency of
Marketing is the management function, which organizes and directs all those business activities involved in assessing and converting customer purchasing power into effective demand.
Marketing relates with movement of goods and services from producer to ultimate consumer. Marketing creates time, place and possession utilities through warehousing, transportation and selling. It focuses on satisfaction of customer’s wants. Customer is considered as the ‘King’ of the market.
4 lis 2023 · Class 10 Economics NCERT Book PDF Download Chapter-wise. Understanding Economic Development. Chapter 1 Development. Chapter 2 Sectors of the Indian Economy. Chapter 3 Money and Credit. Chapter 4 Globalisation and the Indian Economy. Chapter 5 Consumer Rights. Class 10 NCERT Economics Book PDF Download.
importance of green effect is highlighted through green marketing. The consequences of economic slowdown in the context of 2007-2008 in India have been discussed. The effect of Maruti Manesar plant in 2012 has been highlighted. At the organization’s level, the institutional adjustments to
