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The Golden Circle can be used as a guide to vastly improve every aspect of your business or organization—from leadership and hiring, to product development, sales, and marketing. It even explains loyalty and how to earn more.
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The Golden Circle is more than a communications hierarchy....
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The power of WHY is not opinion. It’s biology. The Golden...
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According to Simon, applying the Golden Circle to our résumés is an incredibly powerful tool. When we apply this strategy to our résumés, we’re not just presenting our qualifications; we’re also showcasing our unique contributions and cultural fit—factors increasingly important in the hiring process.
“All of these things need to work together: why you do what you do, how you do things, and what you do.” This is all part of Simon’s “ Golden Circle.” Learning to start with WHY is especially crucial in business settings, whether you’re interviewing for a new job or pitching your services to a potential client.
12 lip 2016 · Simon Sinek illustrated the key to leadership using three circles – What, How and Why - in his TED talk several years ago. He started his presentation with Apple as an example. According to...
19 mar 2024 · The Golden Circle, introduced by Simon Sinek, is a powerful leadership concept that helps leaders inspire action by focusing on the ‘why’ before the ‘how’ and ‘what’. It consists of three layers - starting with ‘why’ at the core, followed by ‘how’, and lastly ‘what’.
31 maj 2023 · Let's let the golden circle man himself, Simon Sinek, have the last word. He said, “If you hire people just because they can do a job, they'll work for your money. But if you hire people who believe what you believe, they'll work for you with blood, sweat, and tears.”
The golden circle. The golden circle diagram, redrawn from Start with Why. Sinek says people are inspired by a sense of purpose (or "Why"), and that this should come first when communicating, before "How" and "What". [4]
