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23 maj 2024 · The iconic Mexican beer celebrates its Latino roots with a comprehensive bicultural campaign. CHICAGO (May 22, 2024)— With summertime just around the corner, the Corona family of brands is welcoming “Corona season” with a vibrant evolution of its “La Vida Más Fina” campaign.
22 maj 2024 · As is printed on every bottle and can, Corona is crafted to be La Cerveza Más Fina (the finest beer), and the campaign brings this classic positioning to life in bold new ways.
3 cze 2024 · ” This simple yet evocative imagery taps into the universal desire for relaxation and escape, symbolized by a Corona beer. The ad’s bilingual nature, with Pascal narrating in both English and Spanish, adds a layer of authenticity and broadens its appeal to a diverse audience.
23 maj 2024 · Mexican beer celebrates its Latino roots with a comprehensive bicultural campaign from MullenLowe US. With summertime just around the corner, the Corona family of brands is welcoming 'Corona season' with a vibrant evolution of its 'La Vida Más Fina' campaign. The new campaign highlights the bilingual acting talents of Emmy Award–nominated ...
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22 maj 2024 · As is printed on every bottle and can, Corona is crafted to be La Cerveza Más Fina (the finest beer), and the campaign brings this classic positioning to life in bold new ways.
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