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Find out the latest brand developments, people stories, trends and data from Marketing Week. Read about Microsoft UK CMO's promotion, Aldi's price mocking ad, consumer confidence and more.
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Mini MBA in Marketing. Built on the core MBA-level marketing...
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Chris is news editor for Marketing Week, with a...
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Marketing Week’s Festival of Marketing returns after last...
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At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From Labour winning in a landslide victory and what the industry thinks it should tackle first to Liquid Death’s unusual approach to online criticism, it’s been a busy week.
Find out what's happening in the marketing industry this week, from E.l.f.'s cosmetics brand to Google's generative AI. Read stories on brand strategy, creative, mobile, video, data and analytics, and more.
Marketing Week offers the latest marketing news, opinion, trends, jobs and challenges facing the marketing industry.
News about Advertising and Marketing, including commentary and archival articles published in The New York Times.
3 lis 2023 · Keep track of the latest advertising and marketing news published by the Adweek editorial team.
28 cze 2024 · The authors also recommend three strategies for marketers to make the shift from leading messaging to guiding messaging: 1) Enable co-creation and co-ownership, 2) Create directed learning ...
