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As a business manager, you determine how to use these variables to achieve your profit potential. This publication introduces the four P’s of marketing and includes worksheets that will help you determine the most effective marketing mix for your business.
18 maj 2020 · The study uses the 4Cs (Cost, Customer Value, Convenience, and Communication) marketing mix to analyze the website offerings of four secondhand fashion retail shops.
2 lip 2023 · Abstract. Marketing strategy is all about identifying the customer needs and wants and creating products, promotions, prices, and places that respond to those needs and wants. The 4Ps of...
18 cze 2024 · The four Ps of marketing—product, price, place and promotion—serve as a framework for marketing success. Learn what each entails and how to use them.
The author has restructured the traditional 4Ps of the marketing mix and introduces that marketing is composed of four activities centered on customer value: creating, communicating, delivering, and exchanging value.
21 gru 2022 · PDF | The 4P’s of Marketing: Product, Price, Place and Promotion | Find, read and cite all the research you need on ResearchGate.
16 maj 2024 · The four Ps or marketing are a “marketing mix” comprised of four key elements—product, price, place, and promotion. These are the key factors that are involved in introducing a product or...
